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28.11.10
Experience-based communication for CBS a success

A few weeks ago we launched the conference ‘Be the change’ for the executive Master of Management Development program from Copenhagen Business School. The conference was designed to create attention and be a platform for interaction between the executive program and potential participants.

The financial crisis has been tough on most executive education and training programs as the management training costs have been cut to a minimum across companies and sectors. Our job was to help the recruitment of participants for the program and the primary objective was to establish opportunities to discuss management education with potential participants as well as senior HR and education executives. We’ve been working with the press to get more attention in the business press, we’ve produced a range of video podcasts with some of the top-professors from CBS and finally we created the conference ‘Be the change’ at the Danish National Museum. Some 140 executives joined the event to meet John Christiansen, Jens Moberg, Patricia Shaw, Jan Molin and Michael Christiansen.

During the past four months MMD has received applications from more than 20 participants, reaching a full class of nearly 30 participants which is the goal for every new class. The interaction before and during the ‘Be the change’ conference has been the catalyst for new relations and bringing old ones up-to-date. In january MMD will start publishing four video-podcasts with the talks from the conference, hence giving a new opportunity to experience and share the ideas behind the program. And we will share the case with you on our website – more about that in the next edition of Stagis Highlights (push 'Newsletter' on top of this page to sign up) and here on the blog.

27.08.10
DDA Bar #21 at Stagis

Yesterday afternoon and evening, Stagis hosted the 21st DDA Bar, an event for the members of Danish Design Association. Peter Kreiner, CEO of Noma gave a brief talk on the success of Noma. He also added an important comment on the window of opportunity that not only Noma and Danish restaurants have due to Nomas status as the Worlds leading restaurant. Other Danish companies, especially the creative ones, could use the possibility to travel out in the World and export more of our social and creative skills. At the end of the two talks we decided to create a new platform in Danish Design Association focusing on internationalization in the Danish design industry.

Nikolaj gave a talk on authentic organizational identity, demonstrating our concept of authenticity and explaining how we come about understanding the authentic strengths of the company in order to help them grow into authentic market positions. He used Noma, Bøgedal, Absolut and Ducati as casestudies – all part of the book that Nikolaj is working on (he says there are only the last 80 pages left to go).

After the talks our guests looked around the Stagis Museum which has been updated and we served local, nordic snacks from Manfreds (former Noma chef) and DinBaghave (“YourBackyard”), all organically grown, primarily delivered from Kiselgården, a small farm who also delivers to Noma.

Thank you to everyone who joined us - both new and known faces! We had a lovely evening.

If you want a tour in the Stagis Museum, let us know – just call or drop a line to email@stagis.dk. You can read more on the Danish Design Association website and see more pictures on our Facebook Page.

02.07.10
August Event on Authentic Identity with Noma Case Study

Peter Kreiner from Noma
On August 26 we are hosting an event for the members of Danish Design Association, primarily professional design agencies. I will give a talk on organizational authenticity and Peter Kreiner, CEO of Noma restaurant, will join us and give a brief talk on the success of Noma from a business perspective. Noma recently became the no. 1 restaurant in the World (see my blog-post) and the restaurant headed by chef René Redzepi is a case-study in my book "The Authentic Company" which I'll be spending most of the summer finishing in order to get it to the publisher very soon. I am looking forward to seeing a lot of design-people, clients, friends and others who are interested in knowing a bit more about our work on organizational authenticity and what I am writing on the Noma case-study.
The two talks will be in Danish. The program follows in Danish along with details on signing up for the event:

DDA BAR 21

26. august kl. 16.30
Sted: Stagis A/S, Kompagnistræde 14, 1. sal, 1208 København K.

Autentisk identitet er vejen til succes
Stagis har udviklet en metode til at undersøge en virksomheds autentiske identitet. Processen involverer antropologiske metoder og kortlægger autenticiteten på tre dimensioner. Nu bruger Stagis sine værktøjer til at udvikle strategi og identitet for kunderne. Nikolaj Stagis er ved at færdiggøre en ledelsesbog med titlen "Den autentiske virksomhed", som bruger LEGO, Noma, Absolut, Alessi og Ducati som eksempler. Nikolaj fortæller om arbejdet med autentisk identitet og hvilken effekt det har på de organisationer, der bruger metoden.

Noma er brudt igennem som verdens restaurant nr. 1. Med dybe rødder i det nordiske køkken og en kreativ ildsjæl i spidsen, har restauranten skabt en autentisk identitet, som er blevet en verdenskendt succes. Direktør Peter Kreiner er gæst og fortæller om strategien og giver sit bud på, hvordan det kunne lykkes for en dansk kreativ restaurant at bryde igennem.

Program:
16.30: Drinks og besøg i Stagis Museum
17.00: Den autentiske virksomhed, Adm. direktør Nikolaj Stagis
17.45: Nomas gennembrud, Adm. direktør Peter Kreiner, Noma
18.15: Drinks, nordiske snacks og netværk

If you want to join the event, please write an email containing your name and company to event@stagis.dk.

Members of Danish Design Association are invited to sign up for the event through the DDA website. Our customers, partners and freelancers are invited to join on a first-come, first-serve basis. The members of DDA will have priority access.