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Anne Schourup-Kristensen

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Astrid Lindholdt Buch

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Stine Christmas Nielsen

08.07.10

I recently became aware Timothy McSweeney's - an American Publishing house. I was intrigued by getting to know them more as I read this hilarious text - I'm Comic Sans - published on McSweeney’s humourous litterature site McSweeney's Internet Tendency.
A part from the Internet tendency, the literary journal Timothy McSweeney's Quarterly Concern is another initiative that stands out. The journal started out featuring only works rejected by other magazines. And from there they started to publish material that was written with particularly McSweeney's in mind. An interesting way to build an editorial brand, maybe aimed at attracting the most distinctive contributors?
McSweeney's have recieved a lot of awards both on design and content for their selection of books and publications, and I sense that when the Founder of McSweeney's comments on the name of the organization, he frames the sphere of the publishing house in a fine way: "[My family] would always get letters from someone named Timothy McSweeney ... He claimed to be my mother's long-lost brother ...[Letters] would always include flight plans, like he was planning on coming to visit. I don't know if he's real or not. My relatives deny it, but who knows?" I dont think I have visited or searched the McSweeneys for the last time.

05.07.10

Today we've launched a new video about the process and the results of the new authentic identity of the Corporate Governance Agency of the Danish Cultural Ministry (Kulturministeriets Koncerncenter). The mapping of the authentic organizational identity and the creation of the visual identity was developed during the past year and this spring the new corporate website was implemented. During the process we found that the primary authentic strength that the management wanted to promote was the role of the Agency as 'translator'. Every time the staff of the Corporate Governance Agency meets politicians, government officers or employees from the many Danish cultural institutions, they try to understand the everyday world of the institution and translate that into politics and vice-versa.

You can see the film on our website www.stagis.com where you can also download an article with one of the Agency employees who's bringing her personality into the everyday job as she lives out the role of the 'translator' between the Cultural Ministry and the cultural institutions who are the clients of the Agency.

We wrote a few blog-posts during the process. Back in October I wrote a post on finding and living the authentic identity which involved a two-day staff workshop and in November Anne was posting the authentic strengths and visuals and corporate colours from the new visual identity.

05.07.10

On Friday July 16th everyone at Stagis will be on summer break for two weeks until August 2nd. In case you need something solved, have questions or want to book a meeting, please let us know before Friday of next week as telephones will be off and email only answered in case one of us are curious and can't help ourselves from checking and replying. This year I'll be spending most of my summer working on the book The Authentic Company in order to finish and publish it this fall.

We are back in business on Monday, August 2nd at 9 AM.

02.07.10

During the past few weeks I have worked on an identity project for a small management consultacy firm. Heliotrop is offering team and organizational development from the perspective of the mid-level manager. Ulla, who is behind the company has a background in the recruitment industry and as an ingineer, and this background combined with a passion for philosophy and human relations creates the forcefield from where she turns teams towards a positive and forward-looking progression.

In the design, we wanted to emphasise both the idea of the name - Heliotrop - which means turning towards the sun, and the authentic strengths we found within Heliotrop:

- Heliotrop works with the relations between individuals and organizations
- Heliotrop believes that a person's conception of a positive future works as a powerful driver for change
- Heliotrop stimulates processes for change by questioning and challenging the the organizations perception of itself

By making a simple and clear combination of a circle - the sun - and the name - Heliotrop - we developed a system that allows the logo to change in 7 different angels. This refers to Heliotrop's authentic strengths of 'turning' someone towards the sun, focus on change through process and the relation between the individual and the organization. All summed up in a dynamic logo and byline: Leadership with drive.

02.07.10

On August 26 we are hosting an event for the members of Danish Design Association, primarily professional design agencies. I will give a talk on organizational authenticity and Peter Kreiner, CEO of Noma restaurant, will join us and give a brief talk on the success of Noma from a business perspective. Noma recently became the no. 1 restaurant in the World (see my blog-post) and the restaurant headed by chef René Redzepi is a case-study in my book "The Authentic Company" which I'll be spending most of the summer finishing in order to get it to the publisher very soon. I am looking forward to seeing a lot of design-people, clients, friends and others who are interested in knowing a bit more about our work on organizational authenticity and what I am writing on the Noma case-study.

The two talks will be in Danish. The program follows in Danish along with details on signing up for the event:

DDA BAR 21

26. august kl. 16.30
Sted: Stagis A/S, Kompagnistræde 14, 1. sal, 1208 København K.

Autentisk identitet er vejen til succes
Stagis har udviklet en metode til at undersøge en virksomheds autentiske identitet. Processen involverer antropologiske metoder og kortlægger autenticiteten på tre dimensioner. Nu bruger Stagis sine værktøjer til at udvikle strategi og identitet for kunderne. Nikolaj Stagis er ved at færdiggøre en ledelsesbog med titlen "Den autentiske virksomhed", som bruger LEGO, Noma, Absolut, Alessi og Ducati som eksempler. Nikolaj fortæller om arbejdet med autentisk identitet og hvilken effekt det har på de organisationer, der bruger metoden.

Noma er brudt igennem som verdens restaurant nr. 1. Med dybe rødder i det nordiske køkken og en kreativ ildsjæl i spidsen, har restauranten skabt en autentisk identitet, som er blevet en verdenskendt succes. Direktør Peter Kreiner er gæst og fortæller om strategien og giver sit bud på, hvordan det kunne lykkes for en dansk kreativ restaurant at bryde igennem.

Program:
16.30: Drinks og besøg i Stagis Museum
17.00: Den autentiske virksomhed, Adm. direktør Nikolaj Stagis
17.45: Nomas gennembrud, Adm. direktør Peter Kreiner, Noma
18.15: Drinks, nordiske snacks og netværk

If you want to join the event, please write an email containing your name and company to event@stagis.dk.

Members of Danish Design Association are invited to sign up for the event through the DDA website. Our customers, partners and freelancers are invited to join on a first-come, first-serve basis. The members of DDA will have priority access.