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20.04.09
Authentic companies are the winners of tomorrow: Appearance at Danish direct marketing day

Dm-dag-invitation

I just received an invite for the Direct Marketing Day, facilitated by the Danish Postal Services (Post Danmark). I'll be joining the day, talking about authentic organizational identity and look forward to it. I will have to ponder about ways of connecting identity, authenticity and direct mail. Read more on the DM Dagen website.

17.04.09
Understanding the culture as basis for communication

Billede 1


Danish ad agency website bureaubiz.dk brought an interview on cultural understanding as a necessity for communication in todays edition of the online magazine. The client in case is the bus industry in Copenhagen and our project on creating higher self esteem throughout eight companies that participate. There is a casestory on our website explaining more on the challenges and how we started the project.

17.04.09
TDC annual 29

290px-workhardbrown

Poster by Anthony Burrill. Typography 29 / Type Directors Club 

14.04.09
Article on Stagis in Markedsføring - Danish marketing paper

Markedsføring, the Danish trade paper on marketing, is writing about Stagis in todays email newsletter and their online edition. It's an interview I gave and it discusses some of the differences that our ideology on authenticity creates as well as our strategy which positions us somewhere between the industries of advertising, design and strategic management. Read it in Danish here