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11.12.09
Studio Culture

Sc_PackShot

At the moment I’m reading a book about design studio culture, edited by Adrian Shaughnessy and Tony Brook from Spin. The two actually made a new publishing company called Unit Editions and ‘Studio Culture’ is the firs book in line.

It is my natural interest to read about how design studios organize themselves and deal with getting clients and paying the bills while designing in the specific way they are famous for. But the book is furthermore interesting as many of the studios in the book, is studios I admire a lot, and I have followed their work a few years (Spin, Fuel, Build, Marian Bantjes, Pentagram, A Practice for Everyday Life, Experimental Jetset and a lot more). Most of them is based in London, and somehow, their work carry this special feel, witch makes it really distinctive, and dead cool, carefully crafted graphic design.

In this book I get a bit of a sneak peak into their daily life and how they make their business work while they are still doing great work!? It reminds me of one of Adrian Shaughnessy’s books ‘How to be a graphic designer without loosing your soul’, where the topic is somewhat the same.

On Unit editions website you can read a few of the interviews in short form, and the fun part is, that design studios all over the world is encouraged to send in photos of their own studios. A lot did, and it is quit fun to see the different working environments.

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