Why aren’t there more corporate blogs in DK?

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I have just finished a really interesting phone interview with Maja Møller from Arla. I asked her the difficult question; why are we in Denmark lacking behind when it comes to companies using blogs in their communication? We could not find one answer but agreed that it might have been a slow start – but before long company blogs will explode – and we will not know what hit us;-) Earlier this year I asked Jonas from Synkron the same thing and he had the interesting view that maybe it has to do with our culture. Us Danes are not the best in the world to participate in “show & tell” and are (in my view) maybe a bit afraid of confrontation, which is part of being in the blogosphere. I dont have the answer – so I promised Maja that I would ask around, so thats hereby done – what do you think could be the reasons?

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