Question for graduate students: Why are students at the universities all excited about blogs?

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I was just discussing with Birgitte which aspects of blogs and blogging (and social software in more general terms) are interesting to graduate or master students at the universities? Over the past few months I’ve met a few students who are writing their thesis on blogging. What catches interest? What are you writing about? If you were to have a workshop or class that had to do with blogs and communication/branding what would it be about more specifically?

Let me know!

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